How to choose the perfect perfume based on your personality?
Choosing a perfume is far from trivial. Tell me your perfume, and I'll tell you who you are… Our favorite fragrance can reveal much more than just woody, amber, or floral notes. Beneath its scent lies a unique and olfactorily confident personality. But before you manage to find that rare essence that will perfume your body without betraying your inner self, a few tips are in order. How do you choose a fragrance that reflects who you are? Aimée de Mars will give you the inside scoop and guide you step by step to find your perfect perfume.
Choosing your natural perfume: understanding fragrance families
Not just anyone can be a master perfumer. Even with a keen nose, it's difficult to navigate the sea of heady, fragrant essences that perfume shops employ. However, it is possible to distinguish between scents to guide your choice based on olfactory families.
Between the acidity of citrus fruits, the freshness of floral waters, or the sweetness of fruity perfumes, my heart is torn… Each family corresponds to a personality trait that takes precedence over your inner self. Let's take a closer look at these olfactory families.
Fresh and dynamic: I opt for aromatic perfumes.
Each season, aromatic fragrances bring a breath of fresh air to your skin. Used since time immemorial, herbs have conquered our plates and also our beauty routines in the green realm.
Sage, Thyme, Rosemary, or Basil —aromatic notes tickle our nostrils with invigorating, vegetal, and aniseed nuances. Aromatic perfumes cultivate sweet, fresh, and invigorating fragrances , ideal for escaping in a single spritz to a wild garden bursting with spring scents. With aromatic heart notes composed of citrus, menthol, anise, and a touch of camphor, and spicier base notes, these essences can surprise and tantalize your sense of smell.
These captivating and natural fragrances infuse your ritual with sensuality. They are particularly recommended for dynamic women and working girls who want to clear their minds at home. Adopting aromatic perfumes is like escaping to summertime in any situation. What else?
The natural fragrance you need: EAU 21
This fragrance, with its notes of basil, mint, and bergamot, is a pure botanical bouquet bursting with aromatic power. Inspired by the fifth chakra, its 100% natural formula allows you to express yourself freely, liberate your inner self, and maintain sincere communication. Unique and bold, it is undoubtedly the ideal fragrance to reconnect with yourself and the world around you.
Light and sparkling: I'm betting on citrus scents.
Heading to the citrus orchards in Berber lands… An opportunity to travel to the foot of the mountains of Morocco and awaken our senses with tangy scents that cultivate Lemon peel, Grapefruit or Bergamot.
Within this family that smells wonderfully of citrus fruits, we can distinguish:
- Floral chypre citrus fragrances with floral heart notes such as jasmine, honeysuckle or lily of the valley, and rather woody base notes;
- Aromatic citrus fruits with lavender, thyme, rosemary, marjoram, and even mint;
- Woody citrus scents with a more prominent woody or powdery base note, featuring sandalwood, oak, patchouli or mimosa.
- More recently, the waves have conquered these perfumes with aquatic citrus fruits which give your skin a fresh water effect.
This fragrance family brightens your routine with just a few spritzes, adding a touch of freshness, dynamism, and joie de vivre. Calling all femme fatales who oscillate between lightheartedness and fiery temperament: these fragrances are for you.
The perfect natural fragrance for you: DIVINE ÉMERAUDE
Calling all dynamic and joyful spirits! We've found the perfect fragrance to embody your personality. DIVINE ÉMERAUDE is an ode to nature awakening in a subtle blend of Bergamot, Orange Blossom, and Cedar. This refreshingly fresh fragrance, which corresponds to the third chakra, helps ground you in the world and in space with your energy. A perfume that reveals a woman's natural aura.
Elegant and assertive: I'm embracing oriental perfumes.
Behind this little-known olfactory family lie perfumes that stand out and captivate… Voluptuous and enchanting, they leave an intoxicating trail in their wake. Originally, oriental perfume was composed of several ingredients: Patchouli, Oakmoss, Labdanum, and a touch of Bergamot, to which fruitier and more aromatic scents have been added to make them more accessible. These particularly elegant and unique fragrances appeal to those with a strong personality. For all those who aren't afraid to embrace their femininity and sensuality, chypre perfumes are made for you.
On the other hand, those with a more discreet personality should put down the bottle and opt for more subtle fragrances. Choose floral orientals with softer notes like rose, violet, or vanilla, combined with alluring scents such as musk or sandalwood.
The perfect natural fragrance for you: MYSTIQUE AMÉTHYSTE
Within every woman lies a touch of mystery… The house of Aimée de Mars has dedicated a fragrance of connection and wisdom to them, in which Myrrh and Frankincense accompany Patchouli and Vanilla. Mystique Améthyste is a vibrant, natural perfume made with essential oils and Aimée's harmonizing spring water. Inspired by the 7th chakra , this fragrance is a gateway between the universe and the spirit world, unifying and harmonizing our spiritual realm. A meditative perfume to try.
Sensitive and feminine: I choose floral perfume
Flowers, the undisputed star of fragrances, are the key ingredient in floral perfumes. These botanical waters reconnect with nature and draw their inspiration from blossoming landscapes.
These perfumes fall into two main categories:
- Soliflores, which have only a floral note, and
- Floral bouquets, which harmonize several of them.
To fully appreciate its fragrance and prevent it from evaporating after a few minutes, these notes are often incorporated as a heart note, with sandalwood as a base note to prolong its scent. Among these exceptional perfumes that evoke gardens in bloom, you'll find a soft and fresh floral base, such as the rose-violet duo, but also LIly of the valley, Jasmine, or Tuberose. Since every woman has a beautiful flower within her, this type of fragrance will find its perfect place in your ritual. A timeless classic.
The natural fragrance you need: BELLE ROSE
Welcome to Aimée de Mars' rose garden. Attention all lovers of the queen of the garden: this perfume cultivates the most beautiful flower in the world. This fragrance, dedicated to dreamy and creative spirits endowed with great sensitivity and powerful intuition, opens and soothes hearts, reconnecting them to their emotions.
Natural and grounded: I match woody fragrances
One might think this fragrance family is aimed at men. Not at all! Women, too, should succumb to these distinctive, raw, and elegant scents. Woody notes are often used in all perfumes as a base note to structure the fragrance. But in woody perfumes, they are highlighted to dominate the entire olfactory experience. Wood then becomes, more than ever, the centerpiece of the perfume, giving it a strong and powerful presence. Cedar, Patchouli, and Sandalwood mingle with other aromas in striking and warm fragrances. While woody perfumes aren't for every woman, they are perfect for those who want to channel their inner warrior and stand out. They bring a touch of romance while remaining sophisticated.
The natural fragrance you need: BOIS 21
Feminine and androgynous? We've found the perfect fragrance to help you embrace your inner masculinity. The woody notes of BOIS 21 exude an enchanting power, bringing us closer to our earthly roots. Inspired by the root chakra, this fragrance provides security and inner harmony, allowing you to focus on what truly matters. Journey to the heart of the forest with this exceptional perfume.
Playful and indulgent: I dare to try sweet flavors
Sweet fragrance, dear scent of my childhood… Sweet perfumes transport us back in time and immerse us in precious memories. These gourmand fragrances remind us of school days and tempting pastries, like Proust's madeleine. Among the essential scents, Vanilla, Caramel, Cocoa, and Praline take center stage, alongside fruity notes such as Cherry, Raspberry, and Apple. Whether blended together or worn alone, these notes, which awaken our senses, are a delicious indulgence to be enjoyed without restraint. There's no age limit for wearing these fragrances, which will perfectly reveal your playful and sparkling character.
The natural fragrance you need: BELLE APHRODITE
Feeling nostalgic? BELLE APHRODITE invites us on a journey through time with its gourmand and floral fragrance. Like a true fountain of youth, this scent, with its essential oils, Aimée's harmonizing spring water, iced raspberry, and vanilla, immerses us in our childhood without restraint. It's the perfect way to embrace our inner child and relive the unconditional love of yesteryear.
Looking for the perfect fragrance to match your personality? Take the Aromatest.
Aimée de Mars creates perfumes based on individual sensitivities and archetypes. It takes more than just a keen nose to find the fragrance that truly reflects our inner selves. However, navigating this olfactory journey can be challenging.
To spare your nose from exhaustive in-store testing, Aimée de Mars has created a perfume diagnostic to introduce you to the oh-so-subtle art of perfumery. Thanks to a detailed questionnaire based on your personality traits, your future favorite fragrance is just a click away. With a 90% success rate, finding the perfect match becomes child's play. Ready to take on the challenge?
Become one with your fragrance thanks to our AROMATEST!

